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How To Negotiate

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How-To-Negotiate

Gesture Clusters
Many skeptics argue that it is difficult determining what someone is thinking by singling out one gesture—and they are right. A single gesture is like a single word; its true meaning is vague out of context. But, when gestures come in clusters, their meaning becomes clearer. For example, while a person’s fidgeting may not mean much by itself, if that person is avoiding eye contact, holding his hands around his mouth, touching his face and fidgeting, there’s a good chance he is not being completely honest.


As you study nonverbal behavior, you will begin comprehending the clustering process. When scanning a counterpart for clusters of gestures, a good formula - View the body in five categories:

  1. Face and head. The face and head truly provide a window into your counterpart’s soul.
  2. Body. The body also plays an important role in nonverbal communication.
  3. Arms. In general, an open arm position suggests that someone is receptive in the negotiation process. Watch especially for changes in arm position. If your counterpart’s arms are lying open on the table where you are both sitting as you start the negotiation., and he takes his arms off the table and crosses them over his chest when you mention that your company has a standard deposit of 50 percent on all first-time orders, that’s a good indication that this information was not received well. You may restate and clarify your words or, better yet, ask your counterpart whether he has a concern about the deposit
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  4. Hands. People’s true feelings are commonly revealed through hand movements. For example how, how one opens their palms generally conveys a positive message. This hails from medieval days, when people showed their open palms, proving they were not carrying any weapons.
    Involuntary hand movements can be particularly telling. People often touch their nose, chin, ear, arm or clothing when they are nervous or lack confidence in what they are saying.
  5. Legs. When asked why they cross their legs, most people say they do so for comfort. Although they are being truthful, they are only partially correct. If you have ever crossed your legs for a long period of time, you know that this position can become painfully uncomfortable.
    Crossing your legs can have a devastating effect on a negotiation. In a study described in How to Read a Person Like a Book, Gerard I. Nierenberg and Henry H. Calero found after videotaping 2,000 transactions that no sales were made by people who had their legs crossed.
    If you want your counterpart perceiving you as cooperative and trustworthy, sit with your legs uncrossed, feet flat on the floor and body tilted slightly in the other parties direction. This posture will give you a better chance of sending a positive signal.


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