Published by Peter Barron Stark & Associates

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    Tactic and Challenge of the Week  — January 19, 2005


Peter Baron Stark: PBS Consulting - Everyone Negotiates

Peter Barron Stark
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Tactic #86 - Flattery or Sweet Talk

Summary:  Appealing to a counterpart's ego.


One effective way to gain leverage in a negotiation is to use Flattery or Sweet Talk. Used effectively, flattery has the impact of motivating the counterpart to respond.

Example
The president of a nonprofit corporation asks a speaker to give the opening address at the organization’s fundraising dinner. The president begins his request with the statement, “Although I do not have the budget to pay you, I need a great speaker and you are the best I know.” This type of flattery, combined with the opportunity to do something for a worthy cause, makes the request hard for the speaker to turn down.
 

Counter
If the flattery seems sincere, the speaker should express her appreciation. But it is important for her to be able to set the flattery aside when making a decision. If she wants to counter the offer, she can emphasize the importance or value of her speaking skills. A second option would be to ask for some compensation other than money, for example, a free advertisement in the program for the fundraiser.


This tactic is one of 101 strategies and tactics featured in The Only Negotiating Guide You'll Ever Need, by Peter Stark and Jane Flaherty.  


Ask the Negotiator

Dear Peter and Jane,

I would appreciate your advice on negotiating with a work colleague. We both manage similar projects in my organisation, but have been at odds with each other for the past five years - ever since some of our clients publicly criticised the achievements of his project compared to mine. Our working relationship has been very unpleasant since this time - he constantly tries to sabotage my work or take credit for my initiatives. I have decided to not let this bother me - I am happy to deliver the best that I can, and if he claims some credit for the work, so what?

However, I suspect I am about to suffer somewhat for this lack of interest in office politics. We are (suddenly) about to get a new head of our organisation, and although I am confident that after some time with dealing with us both, the new boss will learn which of us is truthful and delivers as promised, I really do not relish the thought of going through at least a year of renegotiating my position in the office.


Basically, I know I will have to negotiate for resources. I will also have to deal with my colleague telling outright falsehoods. My main concern is that he will argue for our units to be merged, which would result in me working under him (he is senior) - in fact, there is a decent business case for this. We would not have a fair competition for the management post (yes, it's a civil society office!) and incompetent staff are not fired here.

I think it would be best to deal directly with the new person - every previous attempt to deal with my colleague has ended in disaster.

I have a large folder of examples of persecution from this colleague. But I would prefer not to have to use it (and in any case, I don't think that complaints are a great way to start with a new boss). My usual negotiation tactic is honesty and reliance on facts, and eventually the trust I gain when people have dealt with me for a while. While this will probably work in the long run - are there some simple suggestions you could provide that might help me be done with this unpleasantness quickly instead?

I greatly enjoy your newsletter, so sincerest thanks for sharing your expertise.

Regards,
K

Dear K,

Thanks for your negotiation challenge regarding a difficult colleague. First, keep the same course heading you have taken in the past. If you look at your past results, you have built a reputation for on-time quality performance and have been rewarded with additional staff. We have a line and it goes like this: "results speak many languages." We also believe that in most cases, results usually win over people who have a reputation for non-performance. As your new boss takes the helm, focus on responsiveness and results. If your new boss is smart, he or she will see through your colleague's shortcomings.

If the new boss does decide that he or she is going to merge your department with your colleague, you have a big decision to make. Do you want to work with a jerk? Unfortunately, you have two strategies. You can take your folder to Human Resources and state your case, or you will be the one to leave. The best thing I can tell you is you probably have a lot more viable opportunities in the market place than your colleague. You have a reputation for responsiveness and results. He has no options because anyone who has worked with him in the past has no desire to ever work with him again.

As a strategy for dealing with your colleague, use the strategy of asking questions to allow discovery learning to get your point across. I don't know your colleague at all but I do know this...you can always tell a fool, but you can't tell him much!

Last, don't stop being honest. Honesty almost always wins long term...even in politics.

Best Regards,

Peter and Jane


Ask the Negotiator - Are you involved in a negotiation and not sure what strategies or tactics to use?  Send in your toughest negotiation challenge and our team of expert negotiators will outline a specific plan to ensure your success.  Please send your negotiation challenge to patti@pbsconsulting.com.  If your challenge gets published, we'll send you an autographed copy of The Only Negotiating Guide You'll Ever Need, by Peter Stark and Jane Flaherty ($14.95 retail) WOW!!        

 


To view this month's issue of The Master Negotiator, the premiere on-line newsletter for negotiators, follow this link:

The Master Negotiator, Volume 2, Number 11 The Fifteen Rules Every Negotiator Must Know

To view previous Negotiating Tactics of the Week, follow this link:

Negotiating Tactics of the Week


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